In 1977, Rocco and Marcello, two cousins from the south of Italy decided to build a wood fired oven for their backyard parties. They wanted something that looked as good as it cooked. After many unsuccessful attempts the forno Tradizionale was born… Flash forward to summer 2010, during a “pizzata” party they have, Rocco’s son Andrea noticed that all the guests loved the pizza, but didn’t like waiting 3 hours to get it. Their patented heat flow technology worked great in their stainless steel heaters. So Andrea said: “Why not use that in our ovens?” His father and uncle were very skeptical at first. The forno Tradizionale had been a favorite for years. Why change it? In the end though, he got them to let him try if he didn’t compromise the original idea in any way. It worked very well: the smallest oven reached its working temperature in just 10 minutes and baked pizzas for 50 people in only one hour!
For those of you who still like an old classic, don’t worry. Alfa will go on innovating, but be true to our roots as Rocco and Marcello wanted.


Stand for Alfa Allegro only
  • $2,899.00 USD

The base of the Allegro is black and comes with large foldaway shelves, a warming drawer and a firewood compartment.

Quattro Pro Mobile Wood Only
  • $18,473.00 USD

Quattro is a ready to use professional wood fired oven. Connect the chimney flue pipe for the wood version or simply place it under the hood for the gas.

Quattro Pro Countertop Wood Only
  • $14,224.00 USD

Quattro Top is our compact, light and easy to use professional wood fired oven, perfectly designed to be placed anywhere.

Quattro Pro Countertop Wood/Gas Oven
  • $19,532.00 USD

Quattro Countertop is our compact, light and easy to use professional wood fired oven, perfectly designed for any space.

Quattro Pro With Stand Wood/Gas Oven
  • $23,283.00 USD

Quattro is a ready to use professional wood fired oven. Connect the chimney flue pipe for the wood version or simply place under a vent for gas

Alfa Moderno Portable Oven
  • $1,699.00 USD

In 30 minutes it reaches up to 500° C allowing you to cook a real Neapolitan pizza in just 90 seconds wherever you want.

Alfa MODERNO 2 Pizze Antique Red/Yellow
  • $3,599.00 USD

A high-design and high-performance outdoor pizza oven that will enhance your outdoor cooking experience

Alfa MODERNO 5 Pizze Antique Red/Yellow
  • $8,199.00 USD

The 5 Pizze oven is made to meet all your needs: professional performance and maximum capacity will allow you to create amazing diners.

Alfa CLASSICO 2 Pizze Grey
  • $4,599.00 USD

The Alfa CLASSICO 2 Pizze The compact and versatile stainless steel pizza oven, designed for cooking pizzas and more…

Stand for Alfa Moderno ONE/Nano only
  • $729.00 USD

​If you have got a One gas-fired oven, put the gas bottle on the shelf, while if you have a wood-fired one, store the firewood on the shelf.

Stand for Alfa 5 MINUTI only
  • $969.00 USD

The new 5 Minuti oven base is more beautiful, more comfortable and easier to assemble.

Alfa Moderno ONE/Nano
  • $1,799.00 USD

​After ten years from the launch of the first stainless steel oven, here is ONE, the new portable pizza oven from Alfa.

Alfa Moderno CIAO Fire Yellow
  • $2,849.00 USD

Refractory floor and stainless-steel dome. It quickly reaches operating temperature and its door includes a window to allow you to inspect cooking as it go

Alfa Moderno CIAO Silver Grey
  • $2,849.00 USD

Refractory floor and stainless-steel dome. It quickly reaches operating temperature and its door includes a window to allow you to inspect cooking as it go

Alfa Moderno ONE/Nano Gas model
  • $2,849.00 USD

Alfa’s new home gas-burning ONE is a real professional oven that allows you to learn from mistakes and will certainly make your neighbors green with envy

Alfa Classico 5 Minuti
  • $3,249.00 USD

It is the best-selling wood-fired pizza oven. Compact in size, it can cook meals in only 5 minute

Alfa Classico 4 Pizze countertop model
  • $4,499.00 USD

4 Pizze ovens size and mouth are big enough to bake 4 pizzas in 90 seconds and 9 pounds of bread in a single batch

ALFA BRIO - Hybrid Wood and Gas Outdoor Pizza Oven
  • $4,899.00 USD

Brio at last! Here’s the new Alfa Forni’s 2-pizza gas-fired oven. Brio is the oven that heats up so quicky that you can eat your first pizza in just 30 min

Alfa Classico 4 Pizze with Base
  • $5,849.00 USD

Its size and mouth are big enough to bake 4 pizzas in 90 seconds and 9 pounds of bread in a single batch.

Alfa Futuro STONE Medium Gas Only Oven
  • $6,199.00 USD

Bellissimo! The gas-fired oven that makes great Neapolitan pizza at home!

Alfa ALLEGRO Countertop
  • $5,599.00 USD

The largest oven floor to satisfy the most demanding cooks.

Alfa Futuro STONE Large Gas Only Oven
  • $8,599.00 USD

Bellissimo! The gas-fired oven that makes great Neapolitan pizza at home!

Quick 2 Pizze Countertop Wood
  • $15,695.00 USD

The ultra-compact and lightweight oven ideal for all those activities that require high cooking performance in small a space.

Quick 2 Pizze Wood with Stand
  • $18,595.00 USD

The ultra-compact and lightweight oven ideal for all those activities that require high cooking performance in a small space.

Quick 2 Pizze Countertop Gas Only
  • $18,695.00 USD

QUICK 2 Pizze The ultra-compact and lightweight oven ideal for all those activities that require high cooking performance in small spaces.

Quick 4 Pizze Countertop Wood
  • $19,895.00 USD

The oven that was born ready! Quick 4 Pizze does not require masonry and is ready to be lit up the day it is installed.

Quick 2 Pizze Gas only with Stand
  • $21,595.00 USD

QUICK 2 Pizze The ultra-compact and lightweight oven ideal for all those activities that require high cooking performance in small spaces.

Zeno 4 Pizze Countertop Electric
  • $21,595.00 USD

The power of electricity. The same temperatures of a Neapolitan wood-fired oven along with the most advanced technology of electricity.

Quick 4 Pizze Countertop Gas only
  • $23,349.00 USD

The oven that was born ready! Quick 4 Pizze does not require masonry and is ready to be lit up the day it is installed

Quick 4 Pizze With Stand Wood
  • $22,695.00 USD

The oven that was born ready! Quick 4 Pizze does not require masonry and is ready to be lit up the day it is installed.

Quick 6 Pizze Countertop Wood
  • $23,995.00 USD

QUICK 6 Pizze Maximum productivity and high performance make this professional oven the best ally for pizzerias and restaurants with many seats.

Zeno 4 Pizze With Stand Electric
  • $25,395.00 USD

The power of electricity. The same temperatures of a Neapolitan wood-fired oven along with the most advanced technology of electric ovens.

Quick 4 Pizze With Stand Gas only
  • $26,395.00 USD

The oven that was born ready! Quick 4 Pizze does not require masonry and is ready to be lit up the day it is installed.

Quick 6 Pizze With Stand Wood
  • $28,195.00 USD

QUICK 6 Pizze Maximum productivity and high performance make this professional oven the best ally for pizzerias and restaurants.

Zeno 6 Pizze With Stand Electric
  • $29,095.00 USD

ZENO 6 Pizze “Whoever controls electricity will control the future. The world will never be the same.” Thomas Edison

Quick 6 Pizze With Stand Gas Only
  • $35,195.00 USD

QUICK 6 Pizze Maximum productivity and high performance make this professional oven the best ally for pizzerias and restaurants.


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